Assist in the operation of MDI advertising to meet or exceed advertising goals.
***Entry Level***
On-Site
• Initiates, develops, automates and coordinates effective design solutions for ad layouts
• Prepares and oversees all activities associated with final design and production
• Exercises good judgement in recommending formats and innovate graphic options to maximize impact and remain competitive
• Coordinates any necessary photography for project development
• Responsible for generating over 100+ ad pages weekly
• Produce ad layout so meet the guidelines given by retail customers
• Determines the appropriate version for ads based on customer needs
• Determines which products to include in ad based on region and information from brand directors
• Generates proof, sends to customers, and makes appropriate changes based on feedback
• Releases ads, grids and run list to ensure accurate print versions and distribution
• Prepares files for email blast and accurate info for social media
• Ensures prices, random weights, mapping and writing to build the layout and move items to appropriate space
• Collaborates with digital group for special email promotions, create with proper formatting dependent on social media platforms
• Provides support in preparing window signs, newspaper ads, bag stuffers, and digital coupons
• Responsible for moving pdfs of ads and uploading to server shared with FreshOps thus creating the digital ad for additional random ads
• May be required to perform other tasks, as necessary.
• Two-year degree or equivalent experience in commercial art, marketing, graphics, etc.
• Must have good time management, organizational, interpersonal, and communications skills.
• Must be self-motivated and creative.
• Strong knowledge of Macintosh, Microsoft Excel, Multi-ad Creator, Adobe Illustrator, and Adobe Photoshop.
• Experience in ad layouts preferred.
#LI-VP1